Category: Events
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Opportunity, Mentorship and Unwavering Work Ethic
Story by Dylan McConnell, Marketing Communications Specialist for 4Rivers Equipment How do you turn a college job into a 45-year career? What began as two college students working full‑time in 1980 turned into a 45‑year story of opportunity, mentorship and unwavering work ethic. Brian Dent and Rich Naylor worked hard, said yes to opportunities, and…
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4Rivers Equipment Named a 2026 SATISFYD Top Dealer
We’re proud to share that 4Rivers Equipment has been named a 2026 SATISFYD Top Dealer, a distinction awarded to only the highest‑performing equipment dealerships across the U.S., Canada, and Australia. Our team received the news directly from SATISFYD, which wrote: “Congratulations! I’m excited to share that 4Rivers Equipment, LLC has been named a 2026 SATISFYD…
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Justin Crowder Receives “Innovation” Challenge Coin
Product Support Manager Justin Crowder from Hobbs received a 4Rivers Challenge Coin on Wednesday, February 11 in the Core Value category of “Innovation.” CEO John Shearer and General Manager Danny Bratton surprised Justin with the award during a branch luncheon. John nominated Justin for the award after hearing about him going the extra mile when…
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4Rivers Unveils 100th Anniversary Excavator
4Rivers Unveils 100th Anniversary Excavator An inspiring morning and an incredible turnout set the tone for a milestone moment as 4Rivers Equipment unveiled its specially painted John Deere 200G excavator in celebration of the company’s 100th anniversary. More than a commemorative machine, the excavator represents 4Rivers’ goal of raising over $100,000 throughout 2026 for the American Cancer Society…
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4Rivers Partner Ty Weathers Competes at NWSS
A Colorado Tradition 4Rivers Equipment was excited to once again attend the National Western Stock Show, an annual Colorado tradition that took place this year over 16 days between Jan. 10 and Jan. 25. The show is nationally recognized for its professional rodeo events, horse shows and livestock exhibitions, and attendance each year approaches 700,000…
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Colby Carter Receives “Integrity” Challenge Coin
Customer Support Representative (CSR) Colby Carter from our Colorado Springs location was awarded with a 4Rivers Equipment Challenge Coin on Friday, January 16 for the Core Value of “Integrity.” CEO John Shearer and General Manager Danny Bratton presented Colby with the honor at a luncheon with the entire branch. Colby Carter received this “Integrity” Challenge…
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4Rivers to Unveil Excavator in Frederick
$100,000 Goal for ACS in Honor of Centennial 4Rivers Equipment has a new initiative to celebrate the company’s 100th anniversary as well as raise money for cancer research. 4Rivers aims to raise more than $100,000 in 2026 with a specially painted John Deere 200G excavator. Participating contributors will be asked to donate to the American Cancer Society…
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Industry Career Day at FutureForward
Connecting Students with Professionals 4Rivers was excited to be a part of The AED Foundation’s Colorado Pathways Industry Career Day Event at FutureForward at Bollman and Washington Square on Wednesday, October 29! With us, we had a hands-on A/C simulator that we use for training exercises, staff on hand to provide mock interviews, and a static display of…
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CCA Unveils Center for Applied Science and Technology with 4Rivers as Integral Partner
CCA Unveils Center for Applied Science and Technology The Community College of Aurora (CCA) unveiled its newest state of the art facility on Thursday, October 23. This building is the Center for Applied Science and Technology. The Center was designed for the purpose of preparing students for careers of the future. This space provides hand-on…
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Colorado Assembly Members Visit Colorado Springs
Our Colorado Springs 4Rivers Equipment location welcomed Colorado Assembly members Mary Bradfield (R) and Amy Paschal (D) to the branch on Friday, Sept. 26, giving them both an inside look at the essential role equipment dealers play in supporting the state’s infrastructure, economy and workforce. By hosting an opportunity for these legislators to engage with…