Category: News
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CCA Unveils Center for Applied Science and Technology with 4Rivers as Integral Partner
CCA Unveils Center for Applied Science and Technology The Community College of Aurora (CCA) unveiled its newest state of the art facility on Thursday, October 23. This building is the Center for Applied Science and Technology. The Center was designed for the purpose of preparing students for careers of the future. This space provides hand-on…
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Colorado Assembly Members Visit Colorado Springs
Our Colorado Springs 4Rivers Equipment location welcomed Colorado Assembly members Mary Bradfield (R) and Amy Paschal (D) to the branch on Friday, Sept. 26, giving them both an inside look at the essential role equipment dealers play in supporting the state’s infrastructure, economy and workforce. By hosting an opportunity for these legislators to engage with…
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4Rivers Equipment Named Newest Trimble Technology Outlet
Now Providing Trimble Technology to Customers Across Entire 4Rivers Footprint The following is a press release from Trimble’s communications team. WESTMINSTER, Colo., Oct. 2, 2025 /PRNewswire/ — Trimble® today announced Greeley, Colorado-based 4Rivers Equipment as the newest Trimble Technology Outlet. 4Rivers will now sell Trimble grade control, site positioning systems and correction services technology directly to customers using John Deere construction equipment. Trimble technology…
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4Rivers Adopts John Deere’s Operations Center PRO Service
Greeley, CO – 4Rivers Equipment is excited to adopt and roll out the new “enhanced digital self-repair tool” created by John Deere known as John Deere Operations Center PRO Service. Officially launched by John Deere on July 31, 2025, John Deere Operations Center PRO Service was designed to “enhance how equipment owners use, maintain, diagnose, repair…
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Big Dig Raises Over $131,000
2025’s Big Dig of Northern Colorado expanded on its ongoing stellar success, raising over $131,000 in support of pediatric cancer research for the American Cancer Society (ACS) this year. Taking place on Saturday, September 6, and once again hosted by Richie Bros. Auctioneers in Longmont, Colorado, 2025’s event sold out completely for the second year in a…
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4Rivers Equipment Becomes FAE Dealer
4Rivers Equipment has partnered with FAE to begin the sale and rent of PT dedicated tracked carriers in New Mexico and Colorado. 4Rivers Equipment becomes an exclusive FAE dealer of these machines in these areas, offering PT175, PT300, and PT550 dedicated mulchers. FAE is the world’s leading designer and manufacturer of heads for tractors, excavators, skid steers,…
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Senator Cathy Kipp Visits 4Rivers Equipment
On Wednesday, July 2, Senator Cathy Kipp made time in her schedule to visit 4Rivers Equipment in Fort Collins, Colorado. Senator Kipp is the newly elected State Senator for Senate District 14, which covers most of Fort Collins. Kipp met with 4Rivers CEO John Shearer, Branch Manager Damian Rice, Service Manager JT Tyndell, and Training…
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High School Student with Master Tech Dreams gets 4Rivers Experience
Gabriela “Gaby” Yanez, a high school senior at Horizon High School and current student at FutureForward at Washington Square, has set her sights on becoming a master technician at 4Rivers Equipment one day. This high school student has a clear vision of her future. When she spoke about her future plans at an awards event…
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Jimmy Atencio “Found a Family” at 4Rivers Equipment
The “Jimmy Teaching Style” As a Certified Dealer Instructor (CDI) for 4Rivers Equipment, Jimmy Atencio has seen a little of everything. Recently he hit a major milestone in his three-and-a-half-year career with the company, teaching his 100th class to a group of eager attendees at the Frederick store, this particular one focusing on A/C repair.…
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4Rivers and Partner Cal Sidwell Attend National Western Stock Show
A Colorado Tradition The National Western Stock Show (NWSS) is an annual Colorado tradition, taking place this year for sixteen days between January 11th to the 26th. The NWSS hosts nationally recognized professional rodeo events, horse shows, and livestock exhibitions just to name a few highlights, and attendance each year verges on the 700,000-visitor mark.…